Porto-based wine company (Vinihold – Comercialização de Vinhos, S.A., NIF 504717057, Av. Marechal Gomes da Costa 146, 4150-353 Porto; share capital €600,000; accounts filed every year through 2024) behind the Florbela range. Florbela Reserva, a Dão red blended from Alfrocheiro, Tinta Roriz and Touriga Nacional, has been in Systembolaget’s fixed assortment since 1 March 2023 (art. 113701, SEK 115), imported by The Wine Team Global AB, and sold 15,935 litres in Sweden in 2025 according to the monopoly’s article ledger.
Vinihold is a Porto wine merchant rather than an estate: Vinihold – Comercialização de Vinhos, S.A. (NIF 504717057) is a joint-stock company with €600,000 of share capital registered on Avenida Marechal Gomes da Costa in western Porto, with accounts on file for every year from 2006 to 2024. Its consumer brand is Florbela, and the Florbela Reserva that reaches Sweden is a Dão red made from Alfrocheiro, Tinta Roriz and Touriga Nacional, the classic varieties of the region south of Viseu.
The Swedish listing is the company’s documented Nordic footprint. Florbela Reserva 2023 (art. 113701, SEK 115) entered Systembolaget’s fixed assortment on 1 March 2023 through The Wine Team Global AB, the same importer that handles the Iron Maiden Darkest Red made for it by Van Zeller Wine Collection, and the monopoly’s 2025 article ledger records 15,935 litres sold, which places it in the top 60 of the 674 Portuguese articles that recorded Swedish sales that year.
Florbela is an example of the fixed-assortment Dão red that the Swedish monopoly buys by tender at the SEK 100–120 price point, a segment in which Portuguese merchants compete directly with Spanish and Italian volume producers. Vinihold’s three-year run in the fixed range shows that a Porto trading house without its own vineyards can hold a Nordic monopoly listing on price, consistency and an importer relationship.
2025 — 15,935 litres of Florbela Reserva sold through Systembolaget, the third calendar year of the fixed-assortment listing (2025 article ledger).
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