Nordic presence in Portugal

Norse Projects

Textiles

Copenhagen menswear and womenswear label founded in 2004 by Tobia Sloth, Anton Juul and Mikkel Grønnebæk. Most of its core range — knitwear, jersey and T-shirts — is produced in Portuguese factories, a relationship the brand documents in its own “Behind the Fabric: Portugal” series.

HeadquartersCopenhagen, Denmark
Founded2004 (own menswear line 2009; womenswear 2015)
FoundersTobia Sloth, Anton Juul, Mikkel Grønnebæk
Portuguese productionKnitwear, jersey and shirting factories
Production splitPortugal (jersey/shirts) · Italy (velvet/denim) · Asia (technical outerwear)
SectorFashion & textiles
DirectionNordics → Portugal

Corridor footprint

Norse Projects began in 2004 as a Copenhagen store and art platform before launching its own menswear line in 2009 and womenswear in 2015. As the label scaled, it concentrated the heart of its production — knitwear, jersey and T-shirts, including the organic-cotton Standard line — in specialised Portuguese factories, while sourcing velvets and denim from Italy and technical outerwear from Asian partners.

The brand is unusually open about this footprint: its own “Behind the Fabric: Portugal” editorial series profiles the Portuguese mills and factories behind the range, giving the corridor a rare, documented look inside a Nordic brand’s Portuguese supply chain.

Why this matters for the corridor

Norse Projects is part of the cluster of Copenhagen labels whose premium basics are effectively “designed in Denmark, made in Portugal.” That model anchors long-run demand for the Minho textile belt and is precisely the tier of manufacturing — high-quality, small-batch, near-shore — where Portuguese factories out-compete Asian volume producers.

Thinking about entering Portugal?

Fractio helps Nordic companies enter the Portuguese market — from market sizing to first sales, hiring, and legal setup.

Talk to Fractio →