Historic ceramics house founded in Caldas da Rainha in 1884, today part of Grupo Vista Alegre. Its naturalistic cabbage-leaf tableware is carried by Illums Bolighus, the Copenhagen design retailer whose store network spans Denmark, Sweden and Norway.
Placement at Illums Bolighus — the reference retailer of Scandinavian design — puts a Portuguese heritage ceramics brand on the same shelves as Royal Copenhagen and Georg Jensen, a premium-positioning beachhead for Portuguese design exports in the Nordics.
Fractio helps Portuguese companies sell in the Nordics — with local presence, without the overhead.
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